Imagine what you can achieve if you have a brand that creates the right perception and real impact at every level.
“Some of the things I am most proud of is our branding which built a European reputation, thank you. It has been a pleasure working with Phase Two. I could give you an outline concept and let you come up with brilliant options.”
Ian Tredinnick (CEO - Chiron Security Comminications)
Are you setting out on your business journey, ready to invest in a brand that matches the great work you do? Or have you outgrown your original identity?
I typically work with clients when they are:
• Launching a new venture,
• Moving to the next level and needing a rebrand to reflect where they are now, or
• They’ve evolved and need a fresh identity to connect with their new audience.
I have been working with ambitious business owners for over 25 years, helping them to communicate their business story through branding, websites and marketing material. I discover what makes your business special, find clarity in your design brief and translate it into all the visual elements you need.
Phase Two brings a wealth of design experience to any organisation that they work with. We have completed a complete re-brand of Business Seating and numerous pieces of top quality marketing material. All of these were carried off with maximum efficiency, minimum fuss. Practical, has outstanding attention to detail, is always positive, and is great fun to work with.”
Geoff Winstanley (MD Business Seating )
How we can work together...
We start with a briefing session to understand what makes your business special.
Together we will establish what the exciting vision is for the future of your brand, by answering some questions, including your why, your vision, your target market and your values.
Naming your business
Coming up with a name can be one of the toughest challenges you face as a business owner, it should be a fun process but often it isn’t! Where do you start? How do you know whether your ideas are any good? Together we can create and discuss ideas for your business.
“I have no hesitation in recommending Phase Two. Wonderfully creative but also pragmatic, which is very much needed when time and money are precious. Her design work for one of my clients was outstanding, and has transformed their web presence. Her design agency Phase-Two is gem.”
Amanda Coles ( International Marketing Director)
Your brand identity
Developing a creative vision for your brand, involves a mood board with logo examples, colours and fonts to discuss and set the tone and style and achieve clarity within the brief. Once we have discussed and agreed the way forward, the next step is to get on with designing your powerful brand identity.
Once you are happy and have signed off on your brand, we make sure you have everything you need and that we have discussed at briefing stage, including logos, visuals for social media and a style guide so you know exactly how to use your new brand.
“Phase Two have been instrumental in providing a complete re-branding of our business including our new website. Their design concepts are innovative and the standard of work has been exceptional.”
Geraldine Watkins (Director Active VIII Physiotherapists)
Your web design
I can design and develop a site that helps that reflects your business and helps you achieve your goals – Your website design must be functional as well as compelling. It needs to lead your prospective customer deliberately through your site in a way that makes sense to them, and works for you. Before the design stage begins, it’s important that we both have a clear understanding what this journey should be.
Working closely for many years with two trusted web developers, I understand exactly what’s required to make for a pain-free web construction so you can relax in the knowledge that the process will run smoothly from start to finish.
We engaged Phase Two to design the Infineum Corporate Brochure Some very exciting creative concepts were submitted which worked across all continents and languages. Needless to say it was the start of an excellent working relationship enhanced by their creativity and interpersonal skills.
Malcolm Rose ( Marketing Director at Infineum)
Your print design and production
Even when the world seems to be going digital there is still powerful message that only print can deliver. Print backs up your brand, your messages, services or products and has the ability to leave your audience with something that’s physical, tactile and memorable.
Your print communications deserve the same thought and attention that you put into your digital presence. Distinctive and creative design combined with the right paper and finish will convey your brand message with style and set your business apart, whether it’s stationery, leaflets and brochures, or exhibition stands and gifts. There is nothing like the impact of someone receiving and holding a beautifully designed and printed brochure or business card.
We asked Phase two to Design a brand for our newly formed company, This was an exciting time for us and Anne took a great deal of care to make sure she fully understood our brief, and how we wanted our brand to represent us. We are still using, and loving, our brand, and have also commissioned Phase Two to create all our other branded marketing material for our training business. Very creative, but she also really understands the needs of her clients and delivers quite exceptional work.”
Lisa Norgate (Director Adhere Training)
Helping you find your style
If you’re not quite ready to jump into a full rebrand but want to freshen things up, then read on...
Are you struggling with finding the visual style that best reflects your business? Creating a consistent brand style across your marketing material, websites, print and social media posts can become a real time waster and frustrating when you spend all your time trying variations on colours and fonts that don’t fit with your brand and style or just don't work.
After getting to know your business, I can provide you with a clearer understanding of the colours, fonts and style that would best represent what you do, for you to take forward and develop for yourself.